Role: Social Media Manager
Job Type: Full Time
Job Location: Jayanagar Bangalore
Experience: 3+ years in the role
Work mode: On-site
Role Description
We are seeking a motivated Social Media Specialist to effectively achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.
As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products/services while providing support to existing and potential customers.
Duties and Responsibilities:
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Generate, edit, publish and share daily social media content (original text, images, links, video etc) that builds meaningful connections and encourages effective engagement.
- Set up and optimize company pages (LinkedIn, Facebook, YouTube, Instagram, Snapchat, Pinterest, Telegram etc) within each platform to increase the visibility of company’s social content
- Create social media calendars and syndication schedules.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other team members such as content writers, graphic designers, SEO personnel and clients to manage reputation, identify key players and coordinate actions.
- Understand client expectations and feedback to plan social media content and designs in collaboration with internal team members.
- Create reports on a weekly/monthly basis to share an overview of the efforts invested and results achieved.
- Set up social media ads and plan paid promotions whenever necessary.
Skills required:
- Proven working experience in social media marketing or as a Digital Media Specialist
- Consulting, writing, editing (photo/video/text), presentation and communication skills will be a bonus.
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organizational ability
Fluency in English
- Ability to work in a fast-paced, dynamic environment
- Good experience in Canva for designing posts and videos.
How to Apply:
Interested candidates should submit their resume and a cover letter outlining their experience and suitability for the role to leela@zerozilla.com